Rose Boylan BSc. M.A.

Bio

Successful & savvy business executive, systems thinker & Healthcare Professional in the Life sciences mastered operational excellence in policy planning/strategic foresight, government affairs, launch & commercial planning Canada, U.S. & EU:

Drug development, Biomed, digital health technology, sales management, digital transformation for 10 drug & healthcare corporations for global markets: EU, USA & Canada for Pfizer, Abbott, Merck, Teva, Mylan, Theratechnologies, Novartis.

Director & Head Patient Access Canada, USA, European Union new technology introductions rare diseases working in government relations, health technology assessment, advocacy and policy influence.

2 decades as a global pricing & external reference pricing expert specialty medicines, biologics, biosimilars and generics for rare diseases, cardiovascular, neurological & infectious diseases. Also a healthcare professional by trade.

RM also hosted, created, researched, wrote Television show on Cable for sports nutrition as a marathon runner providing weight loss, sports nutrition and busting nutrition quackery for consumers in New Brunswick Canada. The show "SYNERGIZE" Diet & Lifestyle has since been purchased by Bell Nexxia.

Education

Bachelor of Science degree in Nutrition with a Minor in consumer economics. Post-graduate studies in Dietetics accepted among 4 students to do dietetic internship for one year at Hospital Georges Dumont Hospital awarding RM with a License as a Registered Dietitian. In 2009, RM completed her Masters in Leadership Studies at University of Guelph School of Management.

RM's Research on behaviour change, Leadership development

has helped companies transform their organizational cultures during very difficult periods when sales were plummeting or transformational leadership & change was required in a crisis and coaching with key skills was needed to overturn organizational resistance. Examples: Merck, Novartis & others.

Employment

Independent Market Access/Government Relations Senior Advisor INESSS/CADTH/HTAi/Medicaid/Medicare/GBA/AI
- 2019-2022 Pricing, Government Relations/HTA:

Strategist for hedging financial risk of new medicines/technologies worldwide, building commercial launch strategies for market entry, branding & positioning across all stakeholder groups digital, print & face-to-face tactics for growth. Healthcare professional by trade, business leader/ strategist, international speaker medical sociology. Advisor on AI

15 years experience market access, sales management, brand & commercial launch strategies:

Senior Project management, operational reengineering/ financial pricing strategies cost-benefit & sales integration into health system operations ethics and data management for decision-making. AI App Start-up strategist/ risk-assessment/ mitigation advisor, communications branding advisor “workforce of the future” pandemic sales optimization.

Global strategist & project management expert population health, HTA, forecasting financial markets for payers, government ministries & manufacturers, dossier development, pharmaceutical pricing USA, Canada, EU, Payer Value Dossier Communication Evidence Negotiation external reference pricing pharmaceutical drugs Canada, EU, USA, Market Access, HEOR, HTA, Government Relations, Negotiation strategies. Harvard Negotiation Project putting into practice with signed agreements payer, manufacturers. 7 Companies, 3 International Markets, 2 continents, best practices 1999-2020-Global Innovation Award for simulating HTA assessments based on linear regression model of clinical, economic, pricing decision-making to build a scorecard. Products included Lucentis, Ilaris, Onbrez, Aricept, Zeldox, Relpax, Xolair, Hicon, Advate, Obizur, Creon, Copaxone, Trogarzo, Egrifta.

11 years Sales Management/ Coaching/People management:

Coaching/transformational & crisis leadership-5 Fortune 500 companies, 7 teams up to 17 employees. Highly skilled at turning low performers into top performers transformational & positive psychology coaching skills.

2 years IT Transformation/Digital Marketing:

Corporations:

Pfizer, Abbott, Merck, Jubilant Drax Image, Mylan, Baxter, Teva, Novartis & 2 smaller/mid-size companies. Cumulative project management expertise Market Access, Brand Management & Digital Marketing.

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